SKILLS
Core Expertise
01
Accessibility Governance & EU Compliance (SME)
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Standards: WCAG 2.2/3.0, BFSG (Barrierefreiheitsstärkungsgesetz), EN 301 549, BITV 2.0.EAA 2026 Readiness, VPAT/ACR Authoring.
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European Accessibility Act (EAA): Leading institutional readiness and strategy for 2025/2026 compliance deadlines.
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Testing/Auditing: Level Access Certified; performing manual screen reader testing (NVDA, JAWS) and comprehensive compliance audits. Deque Axe, WAVE, Level Access, Manual Screen Reader Testing (NVDA, JAWS, VoiceOver), Usability Testing for Assistive Tech.
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Governance: Authoring VPATs and establishing accessibility governance structures for large organizations.
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Methodology: Accessibility Remediation, Inclusive Design Systems, Voluntary Product Accessibility Template (VPAT) Authoring.
02
Product Design & Design System Architecture
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Design Tools: Figma (Advanced Variables, Design Tokens, Auto-Layout 5.0, high-fidelity interactive flows), Adobe Creative Suite (Photoshop, Illustrator), InVision, AutoCAD.
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Research & Strategy: UX Research, User Experience Testing, Heuristic Evaluation, User Journey Mapping, Information Architecture (IA), Interaction Design.
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UI & Visual: Component Governance, Product Design, Mobile/Responsive Web Design, Branding & Identity, SVG Optimization, Landing Page Optimization.
03
UX & Implementation
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Architectural Alignment: Bridging the gap between design and engineering with semantic HTML5, CSS3 (SASS/BEM), and JavaScript.
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Enterprise Platforms: Senior-level management of Drupal, WordPress, and Shopify Plus environments.
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System Integration: Managing CRM/CMS infrastructures and technical design handoff for scalable products.
04
Strategy, Marketing & Growth
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Data Analytics: GAIQ Certified (Google Analytics 4); expert in behavioral data and web analytics.
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E-commerce Growth: Optimizing multi-storefront systems for global SaaS and retail platforms.
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Technical SEO: Implementing landing page optimization and accessible marketing strategies.
05
Design Ops & Governance
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Compliance: Deep focus on WCAG, GDPR/DSGVO data privacy standards and inclusive design.
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Agile Management: Managing stakeholder alignment and project delivery via Scrum/Jira.
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Leadership: Developing coverage planning and escalation procedures for enterprise deployments.
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Legal Status: U.S. Citizen, Holder of the German Chancenkarte.
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Languages: English (Native), German (B1/B2 in progress), Spanish (B1).
mallory welch
